Xbox Forza Fuel

Experiential, Social Media, Website

Xbox Forza Fuel

8 YouTubers. 8 Supercars. 1 Epic Road Trip.

What’s better than driving a Lamborghini sideways around a corner on Forza Horizon 2? Doing it for real on Forza Fuel: the ultimate driving experience. We faithfully recreated the game with pro-gamers and racing car drivers using touring car tracks and off road rally challenges, inviting Forza fans to drive the action by becoming part of a team online.

Lovie Awards – Silver for Social Media Marketing
DADI Awards – Social Media
BIMA Awards – Social Media


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